The corporate punch of the IRB World Sevens tournament continues to grow, with TV figures for the 2003-2004 series surpassing previous records.
According to RUGBYeNEWS.com, coverage of the eight events - in Dubai, George, Wellington, Los Angeles, Hong Kong, Singapore, Bordeaux and London - was screened in 126 territories worldwide, an increase of 58 per cent on 2002-2003.
Also growing was the number of hours broadcast, which at 264 hours, was up 29 per cent on the previous year.
The abbreviated form of the game continues to thrive in Asian markets, with the Asia-Pacific once again providing the bulk of coverage.
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