The previous partnership dealt exclusively with the school's football programme, which recently hired former NFL quarterback Jim Harbaugh as head coach.
Although the football programme will continue to be a major focus, the partnership includes all 16 varsity sports. The San Diego Toreros will exclusively wear adidas footwear, apparel and accessories during the length of the partnership.
Said Tom Mercer, director of team sports for adidas America: “The expansion with the University of San Diego is another example of our commitment to the building of our team and license business within Southern California in general, and the San Diego area in particular."
Sportswear giant adidas has expanded its multi-year partnership with the University of San Diego.
