SportBusiness.com

UEFA set for agency deal

UEFA’s Executive Committee will tomorrow announce the winner of the marketing agency for the Champions League in what will be a straight fight between Sportfive and long-time partner TEAM Marketing.

The agency deal, which covers the marketing and commercial rights for the lucrative club competition from 2006-9, will be awarded when the committee meets in Gothenburg.

Octagon had also made it through to the final three, but has since dropped out.

The meeting will also receive the final update report on preparations for next month’s Euro 2004 tournament, taking place in Portugal.