SportBusiness.com

Reebok signs double deal

Sportswear giant Reebok has signed multi-year endorsement deals with two upcoming US football stars.

It has agreed terms with acclaimed University of Mississippi quarterback Eli Manning and University of Miami's famed tight end Kellen Winslow, Jr.
Both are considered top prospects in the upcoming NFL Draft.
Coincidentally, Manning is the younger brother of Indianapolis Colts star Peyton Manning – who is already signed up to Reebok.
Said John Lynch, Reebok's vice president of sports marketing: "Eli Manning and Kellen Winslow are two of the most electrifying players in this year's draft, and they both epitomise Reebok's brand mission of outperforming in their sport.”