Wearing only a tutu and tattoo of the internet casino website across his naked torso, the streaker performed to millions of live TV viewers before being overcome by security and led off the ice rink.
It is not the first time the casino has used such odd advertising techniques – its streakers have created a stir during such events as the UEFA Cup Final, golf’s US Open and the World Swimming Championships.
Said Richard Rowe, CEO of Golden Palace: “Our marketing strategy is unique to say the least.
"Our ad tattoo is the perfect example. What began as a small marketing stunt has snowballed into a phenomenon. People have taken streaking to new heights."
Online casino GoldenPalace.com’s unconventional use of advertising in sport raised a few eyebrows at the weekend when one of its streakers ran onto the ice during the World Figure Skating Championships in Germany.
