The All England Lawn Tennis & Croquet Club (AELTC) has chosen Firstwave Technologies’ sports-specific Firstwave Sports solution.
The AELTC hopes the system will increase overall event administration efficiency. IBM, as long-standing technology partner to the AELTC, will implement the system.
Firstwave Sports will initially be deployed to handle player registration for the 2004 tournament.
Said Jeff Lucas, IT director for AELTC: "To produce a sporting event such as the Championships requires numerable participants and many different systems. Firstwave Sports will provide us with the ability to view each individual's level of involvement in a single view, allowing the club to streamline its administration activities and improve the integration of our systems."
Organisers of this year’s Wimbledon tennis championships have selected its customer relationship management (CRM) system.
