As well as elite sponsors, VEIDEC will be title sponsor of the 2004 FIM Swedish Grand Prix with an option to take one title sponsorship in the following three seasons.
Said Rickard PC%lsson, managing director of VEIDEC: "Speedway is currently one of the fastest growing sports in Europe and we're delighted to be associated with the world championship series during this exciting time. This deal strengthens our profile in the core Scandinavian markets of Sweden, Denmark, and Norway and is also the perfect vehicle to build our brand in the Eastern Europe markets - particularly Slovenia and the Czech Republic. It's a welcome addition to our motorsport sponsorship portfolio."
Benfield Sports International (BSI) has agreed a four-year deal with Swedish chemical products company VEIDEC to be elite sponsors of the FIM Speedway Grand Prix Series (SGP).
