Easynet will support the BOA for the next three years, throughout the Olympic Games in Athens 2004 and the Winter Olympics in Turin in 2006.
Said Simon Clegg, CEO of the BOA: “The BOA provides the infrastructure that enables elite British athletes to compete at the highest level. Easynet provides the infrastructure that will enable British business to compete in the global marketplace of the future. Easynet’s sponsorship is a great example of British business getting behind British sport, and they will be joining our Olympic family which includes adidas, Rover and Heineken.”
The British Olympic Association (BOA) has signed a deal with Easynet to be its official broadband network partner.
