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European Tour dresses up

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Swedish clothing company Oscar Jacobson has signed a two-year deal to become official clothing supplier to the European Tour.

During the 2004 season, all the field staff on the European Tour international schedule and the European Challenge Tour will be wearing Oscar Jacobson clothing.

Said Magnus Bengtsson, managing director of Oscar Jacobson AB: "As we are increasing our investments into golf related business, the co-operation with The European Tour will be an important step to strengthen the image of Oscar Jacobson in the international golf market.”