SportBusiness.com

Seahawks to host Seattle Bowl

Pro Sports & Entertainment group has signed a five-year license agreement for the exclusive use of the Seahawks Stadium as the home of the NCAA Seattle Bowl.

The firm, which specialises in owning and operating live entertainment events, has teamed up with Paul Allen’s First & Goal Inc, operator of the Seahawks Stadium and Exhibition Center.

Once approved by the NCAA, the Seattle Bowl will begin in December 2004.

This license agreement is a strategic component of Pro Sports & Entertainment, Inc.'s application to the NCAA for the bowl game's re-certification.

Said First & Goal president and CEO, Tod Leweike: “We are extremely pleased to partner with Pro Sports & Entertainment as they position the Seattle Bowl in front of the NCAA.

"Their efforts to establish a permanent fixture in our region will be of significant value to the welfare of our community. We envision a committed effort from our citizens and businesses to make this a nationally recognised and popular event."

Depending on the Seattle Seahawks’ NFL schedule, the Seattle Bowl will be played each year between December 26-30.

As part of its April 2004 certification application, Pro Sports & Entertainment will seek commitments from participating conferences such as the Pacific 10, Mountain West, Atlantic Coast and Western Athletic.