Sponsorship Intelligence (SI), the sponsorship research and consulting arm of ZenithOptimedia, has officially launched a dedicated online information service to help keep staff and clients informed of media and marketing developments from the Rugby World Cup in Australia.
The site, sponsorshipintelligence.com/rugby, will feature analysis of overnight TV ratings from key rugby union markets during the event.
Overnight TV ratings will be updated daily for key broadcasters in Australia, France, Ireland, New Zealand, South Africa and the UK.
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