Copyright Promotions Licensing Group (CPLG) has concluded a worldwide apparel deal between Direct Sports Leisurewear (DSL) and Jordan Grand Prix.
DSL will assume the role of merchandising master licensee for the Silverstone-based Formula 1 team.
DSL has signed a two-and-a-half-year deal covering product categories such as apparel, luggage, accessories and souvenirs. DSL will also produce a limited edition collection of products for Jordan driver Ralph Firman which will be available through Firman's and Jordan's official websites.
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