The ESPN HD service will launch as part of DirecTV's new high definition programming package on July 1.
Commented ESPN's executive vice president of affiliate sales and marketing, Sean Bratches: "As the number one sports television brand in America, we are very pleased that ESPN HD will soon be available to DIRECTV's customer base, a growing and passionate audience of high-definition television.
"Consumers are demanding more and more high-definition content as evidenced by the daily requests ESPN receives, and we are excited to offer ESPN HD's compelling sports experience to DirecTV customers."
ESPN has reached a carriage agreement with US pay-TV platform DirecTV for the network's new high definition simulcast channel, ESPN HD.






