The first International Congress of Sports and Entertainment takes place in Portugal in July.
The congress in Oporto - staged just a year before Portugal hosts soccer's Euro 2004 - will focus on trends and sports marketing opportunities, and feature experts from global corporations and soccer clubs such as Real Madrid and Manchester United.
The event will conclude with a star-studded soccer match featuring the likes of Ronaldo, Edgar Davids, Figo and Raul.
For further details of the event, contact Tim Farthing at timf@sportbusiness.com.
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