SportsLine.com and Google have signed a multi-year agreement to integrate Google's search technology and sponsored links on the CBS.SportsLine.com website.
The inclusion of sponsored links from Google's worldwide network of advertisers on all search results pages will provide SportsLine.com with an additional stream of revenue.
In addition to offering visitors an improved site search within CBS SportsLine.com, visitors can now initiate a search of the worldwide web from every page of the site.
"We are very excited to welcome Google as a new partner, providing both an incremental revenue source for SportsLine.com and a valuable service for our users," said Michael Levy, founder and CEO of SportsLine.com.
Online sports content provider SportsLine.com has entered into a strategic partnership with internet search engine Google.
