Following the restructuring of the series' broadcast partners two years ago, NASCAR has gone from strength to strength in terms of its audience gains - the property now rivalling baseball and basketball as the second most watched sport in the US behind American football.
For all the details on NASCAR's broadcast proposition and the successes of the season just ended, see the features section of today's sportbusiness.com
US motorsports series NASCAR is riding on the crest of a wave in terms of its TV ratings, much to the host broadcasters' delight, after another successful year.
