Italian Serie A team AC Parma says visits to its official website have more than trebled since management of the site was taken over by MP Web - the new media arm of marketing company Media Partners.
According to figures released by MP Web, the site received just over 2.3m page views in September this year, compared to an average under the previous management of 700,000 page views.
The rise is partially being attributed to a major rise in visitors from outside Italy. Japan provides 15 percent of visits, followed by Indonesia, the UK, Singapore, Australia and Brazil.
"We’re very satisfied with this result which closes the first year of our management,” explains Riccardo Silva, MP Web CEO.
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