SportBusiness.com

Fast Track wins athletics accounts

UK sports marketing agency, Fast Track, has won the rights to sell national commercial partnerships for two major athletics meetings next year.

The agency will seek sponsors for the 9th World Indoor Championships in Athletics in Birmingham and the 10th SPAR European Cross Country Championships in Edinburgh.

Brands will be offered three possible levels of involvement - National Partner, National Supplier or the Business Supporters Club. Fast Track will work with Octagon and Dentsu who hold the global rights for the Edinburgh and Birmingham events respectively.