"For most broadcasters, the future is an uncertain place. For sports broadcasters the future is clouded in doubt," says Joe Cogan, executive editor at online video content providers Sportev.
"As satellite transformed the industry ten years ago, so the internet will transform it again. And most frightening of all for sports broadcasters is that the old smoke and mirrors routine of unverifiable audience figures and the resulting advertising spend just won’t wash any more."
Find out more in the features section of sportbusiness.com
