Since TeamTalk's recent decision to charge for web content from April 1, there are now only three sports groups offering free-to-net offerings: Rivals Digital Media, UKbetting and Sports.com, says Chris Reed, marketing director of Rivals Digital.
Will three become one? Who will win the battle of the World Cup? The three companies left will fight it out with the TV-owned sites to see who will be the ultimate champion, and who, more importantly in this day of pragmatic outlooks, will generate the most money.
To read more on this, see the features section of today's sportbusiness.com
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