In total, 52 x 5metre systems are being supplied, covering 260 metres of perimeter at the prestigious Sydney Football Stadium.
"Australia is a key strategic market for our expansion plans," said Mike O'Neill, managing director of OMM. "Our strategy is to provide full system support at each game and that is no different for Australia, so a local office is crucial and we see this as a key milestone in the company's future growth."
Each revolving board machine will hold 12 separate sponsor advertisements providing 3,120 metres of advertising for each game, an increase, says OMM, of 12 times over static advertising boards.
The first game featuring the new moving media advertising systems will be in March between South Sydney Rabbitohs and Sydney City Roosters.
