SportBusiness.com

Disney bids for NBA TV rights

The Walt Disney Corporation is reported to have tabled a bid for the TV rights to the NBA through its subsidiary networks ABC and ESPN.

The bid on the table is believed to be in the region of the existing USD2.6million (EUR2.92m) deal the league has with host broadcasters NBC and Turner Sports.

For the lowdown on Disney's chances of securing the lucrative NBA rights, see the premium features section of sportbusiness.com