The company also announced that it is launching horseracing coverage on Predictit.com in February. Under the terms of the three-year agreement, Predict It will provide a co-branded version of the Predict It Sports interactive forecasting application to the Meadowlands Racetrack's official website at www.thebigm.com.
The Meadowlands Racetrack will promote Predict It through its extensive media reach, including: in-stadium programme guides, electronic infield displays, live race simulcasts to more than 500 off-track betting locations across North America, and a nightly half-hour television program on FOX Sports Net in New York.
Said Meadowlands Vice President and General Manager Chris McErlean. "Our fans will now have the opportunity to interact and experience the virtual thrill of horse racing in a no-risk environment on a daily basis. We expect that Predict It will significantly enhance traffic to our website, while increasing the ongoing interest in horseracing at Meadowlands Racetrack."
