Brooks was named as vice president of broadcasting.
Brooks joined NASCAR in 1993 and has worked in the sport since 1989. He has directed special projects and publishing, international business, including NASCAR's exhibition events in Japan, as well as the development and launch of NASCAR Online and NASCAR's long-term broadcast and internet strategy.
Most recently, Brooks? responsibilities have included working with all NASCAR departments and long-term strategic and operational planning. He was also actively involved in all aspects of the new consolidate television agreements with NBC, Turner, FOX and FX that begin in 2001.
The new Los Angeles office will have responsibilities that include NASCAR's marketing, licensing, sales and public relations functions. In particular, the office will focus on managing NASCAR's broadcast and ancillary rights, including the internet and other new technology opportunities.
Brooks will be making a series of new hires that will focus on building relationships with NASCAR's new broadcast and ancillary partners.
