The new company, WSS Asia Ltd, will be the exclusive marketing and commercial representative of Parma AC (Italy), Paris St. Germain (France), Atletico Madrid (Spain) and Servette Geneve (Switzerland) and international players including the world?s most expensive player Luis Figo (Real Madrid), Claude Makelele (Real Madrid), Patrick Vieira (Arsenal) and Quinton Fortune (Manchester United).
?By forming such strategic alliances with WSS, ProEvents will become the only fully operational football marketing and event management company in this region,? said Paul Kam, managing director of ProEvents. ?We will be able to manage our clients, namely clubs, players and sponsors, with well-structured and long-term consultancy based services, not an ad-hoc deal-maker.?
The key business areas of WSS Asia include identifying regional and global sponsorship opportunities, merchandising opportunities, introduction of regional sporting properties, E-com partner development, management of end-of-season and pre-season tours.
Asian soccer promoter ProEvents Management Ltd has formed a new joint venture company with Manchester-based sports management company World Sports Solutions Ltd (?WSS?), to represent top European clubs and players in Asia.
