SportBusiness.com

OLYMPIC GOLD WINNER JOINS CRAIGIE TAYLOR

Craigie Taylor International (CTI), the public relations, sponsorship and consultancy company, has appointed Fred Scarlett, one of the members of the gold medal- winning British rowing team at the Sydney Olympics. Scarlett?s job role will include identifying and matching potential new clients and sponsors.

The Guildford-based company has made a string of appointments recently including a new hospitality and events manager and an account manager

Managing director Giles Morgan said: ?We are delighted that Fred has joined CTI. We believe that he will prove to be an invaluable part of the team and play an integral role in developing the business.?

With previous experience in the business, Scarlett said he was positive about his new job: `As well as being a key member of the Great Britain eight, I also took sole responsibility for seeking and securing sponsorship for the crew. This gave me an insight into the commercial world of sport?. CTI already has an enviable client list on the exploitation side of sponsorship and I look forward to the challenge of continuing to develop this and also expanding the rights sales side of the business.?