While they say the number of properties on the market is not unusual, finding appropriate partners is becoming more difficult.
The sponsorship sector, worth some A$850 million, is beginning to feel the Olympic pinch.
One of the biggest non-Olympic deals in play, the new National Rugby League competition, is expected to make an announcement soon on its estimated $2 million-plus annual naming rights sponsorship, but a host of other sporting and arts organisations are also scouring the corporate sector for commercial marriages.
They include soccer, baseball, lawn bowls, the Museum of Contemporary Art, cricket, rugby union, basketball and cycling.
Several tournament organisers are known to be testing the waters for sponsorship deals of a major NSW golf tournament and a Sydney marathon on the scale of the New York event.
The Australian Cricket Board's (ACB) divisional manager, marketing, Mr David Fouvy, said that while two of the ACB's three key sponsorship contracts were locked in until after 2000, he expected a longer-term drain on corporate resources.
"We haven't felt the full impact yet, but we believe it will be significant next year and beyond 2000. People will be paying for their Olympic efforts for a few years after the event."
Mr Fouvy said the ACB was looking for a Sheffield Shield naming rights sponsor, and finding the right sponsor fit "wasn't easy".
Coca-Cola was one company which observers said had increased its overall sponsorship budget but had pulled out of some events in favour of its Olympics effort. Nike, however, had opted for a $200 million deal with the Brazilian soccer team, which would play matches staged by the sportswear company around the world.
Stenmark Organisation's managing director, Mr Damien Stenmark, said corporate spending on sports marketing would hit $1 billion annually in Australia by 2000, but drop to $750-$800 million after the Olympics.
Sports management groups in Australia say that sponsorship dollars are harder to come by because they are being siphoned off to Olympic contracts, the Australian Financial review reports.
