SportBusiness.com

Online business move for Premier club

Tagged in

English Premier League soccer club Derby County has signed a deal to introduce an online ‘business community’ to link to its official website.

The deal with Net b2b2 Sport will see it develop and maintain a business division with the aim of creating an online business community for firms keen to reach Derby fans.

As part of the contract, Net b2b2 Sport will provide the site with editorial focusing on local businesses and create links from derbycountybusiness.com to Derby's official club website, the sites of business partners and other relevant sports sites.

Meanwhile Derby will be responsible for promoting the site to its fans at matches and through its official publications, The Ram matchday programme and Rampage magazine.