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IMG Signs deal with world golf systems

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International sports management firm IMG has gained the rights to license TopGolf, the new golf practice and leisure facility run by UK-based World Golf Systems.

“TopGolf is a world first and is the future of golf driving ranges. We are proud to be associated with such a unique concept,” said Mark McCormack, chairman and chief executive of IMG.
Michael Pask, project leader and international vice president of IMG said: “TopGolf will broaden the appeal of golf globally. In this respect it can be likened to the revolution that occurred when technology transformed skittles into tenpin bowling.”