Contact Details
Course Title: International Sports Marketing Chair
Qualification: MBA or Executive Masters
MBA: applicants holding a non-French degree (Bachelor’s…), obtained upon successful completion of at least 3 years of higher education studies outside of France.
Executive program: applicants with a 4-year Masters’ level degree and who have gained at least 3 years professional experience.
Length: MBA: two years FT / Executive Masters: one year PT
Course description:
The MBA sports marketing track benefits from the continuous care and efforts of the entire ESSEC resources. Ranked 7th worldwide by the Wall Street Journal in 2007, the ESSEC MBA offers a choice of more than 200 courses in Accounting, Management Control, Business Law, Economics, Entrepreneurship, Finance, Supply Chain, Management, Marketing, and Information Systems.
The ESSEC also gives to students the opportunity to follow an apprenticeship to fund their studies.
The Executive Master program offers hard skills and soft skills courses and also two study trips. The hard skills courses are focused on sports organization strategy and finance, sports marketing, sponsor’s strategy, etc. The soft skills courses or workshop are centered on communication skills, negociation skills and management skills. The study trips are organised with some of the most important sports organisations in the world.
Contact: Céline Moleiro
