http://www.sportbusiness.com/country/united-states/feed Sportbusiness News http://www.sportbusiness.com/news/167988/golf-sponsorship-to-top-1-36bn North American-based companies will spend an estimated $1.36 billion to sponsor pro and amateur golf tournaments, sanctioning bodies and related events this year, according to new research. Marketing United States Golf Sponsorship Tue, 07 Oct 2008 10:01:07 +0100 mglendinning 167988 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167984/universal-sports-acquires-chl-rights Universal Sports agreed a new partnership with the International Ice Hockey Federation (IIHF) for the exclusive rights to broadcast the 2008-09 Champions Hockey League (CHL). Media United States Ice Hockey Internet TV Rights Tue, 07 Oct 2008 09:52:29 +0100 mglendinning 167984 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167963/north-american-sports-network-to-become-espn-america ESPN announced that North American Sports Network (NASN) will be re-branded ESPN America, from Super Bowl Sunday, 1 February, 2009. Media United States Administration Thu, 02 Oct 2008 10:08:14 +0100 mglendinning 167963 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167960/nba-europe-2008-to-tip-off-on-october-9 The NBA has teamed up with 27 marketing and promotional partners to provide fans with an authentic NBA experience during NBA Europe Live 2008, which will be presented by EA SPORTS. Events Europe United States Basketball Events TV Rights Thu, 02 Oct 2008 10:03:47 +0100 mglendinning 167960 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167948/sportaccord-unveils-new-look-as-registration-opens Online registration opens today for Sportaccord 2009 on a new website (www.sportaccord.com) displaying Sportaccord’s new brand image. Events United States Events Wed, 01 Oct 2008 09:59:09 +0100 mglendinning 167948 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167930/ariat-to-sponsor-fei-world-equestrian-games Equestrian footwear manufacturer, Ariat International, has agreed a new sponsorship deal with the 2010 Alltech FEI World Equestrian Games to become the "Official Apparel and Footwear Sponsor" of their inaugural US event. Marketing United States Equestrian Sponsorship Mon, 29 Sep 2008 10:00:33 +0100 mglendinning 167930 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167925/disney-and-espn-to-launch-sports-festival Disney’s Wide World of Sports Complex outlined its plans to further grow its business which include the creation of a week-long, multi-sport event planned for July 2009. Events United States Events Track And Field Fri, 26 Sep 2008 09:43:32 +0100 mglendinning 167925 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167922/us-motor-racing-comes-to-monaco The Chief Executive Officer of the Indy Racing League and the Indianapolis Motor Speedway Corporation will speak at this year’s Motor Sport Business Forum in Monaco. Events Monaco United States Events Motor Racing Fri, 26 Sep 2008 09:38:37 +0100 mglendinning 167922 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167907/img-college-agrees-80m-rights-deal IMG College, a division of IMG Worldwide, agreed a 10-year, $80 million multi-media rights partnership with the University of Connecticut. Media United States Agencies Track And Field TV Rights Wed, 24 Sep 2008 10:01:34 +0100 mglendinning 167907 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167895/world-baseball-classic-coverage-finalised Major League Baseball (MLB) has almost finalised plans to split television coverage of the 2009 World Baseball Classic between US network ESPN and the new MLB Network, Sport Business Journal reports. Media United States Baseball TV Rights Tue, 23 Sep 2008 09:50:58 +0100 mglendinning 167895 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167856/universal-sports-available-to-30m-households US broadcaster, Universal Sports (formerly World Championship Sports Network) has announced to the addition of nine new television markets, boosting its distribution to more than 30 million television households. Media United States Broadcast Broadcast Services Wed, 17 Sep 2008 09:37:07 +0100 mglendinning 167856 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167837/low-piracy-levels-for-cctv-and-nbc Less than one per cent of all Olympic video viewed online in the US during the 2008 Beijing Olympics was unauthorised, US network, NBC Universal (NBCU) has said. Media United States Broadcast Summer Olympics Mon, 15 Sep 2008 09:56:22 +0100 mglendinning 167837 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167829/nba-agrees-new-media-partnership-with-zed The National Basketball Association (NBA) has agreed a new media partnership with digital worldwide specialist Zed, to unveil a comprehensive NBA mobile package in time for the 2008-09 NBA season. Media Asia Europe United States Basketball Mobile Fri, 12 Sep 2008 10:14:05 +0100 mglendinning 167829 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167818/disney-to-challenge-for-premier-league-rights The Walt Disney Company may consider challenging UK pay-television broadcaster BSkyB for the broadcasting rights for English Premier League football next year, according to UK newspaper, The Times. Media United Kingdom United States Football Soccer TV Rights Thu, 11 Sep 2008 10:20:43 +0100 mglendinning 167818 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167817/bank-of-america-to-finalise-20m-a-year-sponsorship-deal Bank of America Corp is close to finalising a $20 million-a-year deal to become the biggest sponsor of the new Yankee Stadium, the New York Post reports. Marketing United States Baseball Sponsorship Thu, 11 Sep 2008 10:19:11 +0100 mglendinning 167817 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167816/gillette-and-ea-sports-form-gaming-partnership Gillette, the world’s leading grooming brand and EA SPORTS™ have formed a global partnership to launch the world’s largest multi-sport gaming tournament on the XBOX 360 Live format. Events United States Gaming Gambling Thu, 11 Sep 2008 10:17:34 +0100 mglendinning 167816 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167811/mixed-reviews-for-nbc-com The streaming video Web site for last month's Beijing Olympics, NBCOlympics.com, was a technological success for US network NBC and its NBC Sports and its partner Microsoft Corp, but it failed to capitalise on potential advertising revenue, Reuters writes. Media United States Finance Internet Summer Olympics Wed, 10 Sep 2008 09:41:46 +0100 mglendinning 167811 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167808/ucla-sign-sponsorship-deal Sporting goods retailer, Sport Chalet, has agreed a three-year sponsorship deal with the University of California at Los Angeles (UCLA). Marketing United States Sponsorship Wed, 10 Sep 2008 09:37:49 +0100 mglendinning 167808 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167798/cbs-to-sue-over-fantasy-player-stats US network CBS Sports filed a lawsuit against the National Football League (NFL) Players Association over the use of NFL players’ stats for fantasy football league, according several US press reports. Media United States American Football Law Mon, 08 Sep 2008 10:05:51 +0100 msherlock 167798 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167796/us-open-defends-scheduling The decision to alter the scheduling of the US Open tennis tournament has been defended by the tournament’s director Jim Curley, Reuters reports. Events United States Event Management Tennis Mon, 08 Sep 2008 10:04:05 +0100 msherlock 167796 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167793/atp-media-and-wta-tour-agree-digital-partnership ATP Media, the television and digital broadcast arm of the ATP, has agreed a digital partnership with the Sony Ericsson WTA Tour to create a single broadband online TV console to host and stream live matches and highlights packages. Media United States Broadcast Services Internet Tennis Fri, 05 Sep 2008 10:04:03 +0100 mglendinning 167793 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167790/espn-extends-tv-deal-with-wac US network, ESPN, has extended its deal with The Western Athletic Conference (WAC) for the multi-platform rights to distribute WAC football, basketball, Olympic sports and conference championships across its television networks until the 2016-17 academic year. Media United States American Football Basketball TV Rights Volleyball Fri, 05 Sep 2008 09:57:29 +0100 mglendinning 167790 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167789/us-speedskating-extends-marketing-partnership US Speedskating, the sport’s national governing body, has extended its marketing partnership with Amplify Sports and Entertainment LLC. Marketing United States Marketing Research Skating Sponsorship Fri, 05 Sep 2008 09:55:33 +0100 mglendinning 167789 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167779/nbc-fairs-well-in-out-of-home-ratings US network NBC's coverage of the 2008 Olympic Games dominated the first ever out-of-home television ratings conducted by the Nielsen Company and Integrated Media Measurement Inc., (IMMI). Media United States Audience Data Summer Olympics Thu, 04 Sep 2008 10:18:27 +0100 mglendinning 167779 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167774/tribune-group-acquire-nfl-games Six Tribune television stations from the US media group, Tribune, have acquired the rights to six regular season National Football League (NFL) games from the NFL Network. Media United States American Football TV Rights Thu, 04 Sep 2008 10:11:25 +0100 mglendinning 167774 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167749/2008-olympics-the-digital-games Hundreds of millions of online viewers watched the 2008 Beijing Olympic Games across an extensive range of digital media platforms, according to an International Olympic Committee press release. Events Australia China United States Broadcast Services Internet Summer Olympics Fri, 29 Aug 2008 10:37:28 +0100 mglendinning 167749 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167745/chiefs-to-partner-img American football team, The Kansas City Chiefs, has entered into a partnership with global sports and entertainment company, IMG, to find a sponsor for naming rights to its Arrowhead Stadium. Marketing United States American Football Sponsorship Fri, 29 Aug 2008 10:32:21 +0100 mglendinning 167745 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167735/nfl-looks-to-longer-season The National Football League (NFL) is considering reducing the pre-season to two or three games per team and lengthening the regular season to 17 or 18, up from the current 16, according to the Washington Post. Events United States American Football Events Thu, 28 Aug 2008 10:41:15 +0100 mglendinning 167735 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167727/golfers-must-speak-english The women’s professional golf tour, which in recent years has been dominated by foreign-born players, has warned its members that they must become conversant in English by 2009, according to the New York Times. Events United States Golf Wed, 27 Aug 2008 10:57:02 +0100 mglendinning 167727 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167719/olympic-viewing-breaks-us-records The 2008 Beijing Olympics was the most-viewed event in US television history. Media United States Audience Data Summer Olympics Tue, 26 Aug 2008 10:33:44 +0100 mglendinning 167719 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167718/united-airlines-to-extend-sponsorship-deal United Airlines has said that it intends to extend its sponsorship of the US Olympic Committee until 2012. Marketing United States Sponsorship Summer Olympics Winter Olympics Tue, 26 Aug 2008 10:31:41 +0100 mglendinning 167718 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167715/reno-tahoe-to-increase-bid-pressure Officers from the Reno-Tahoe Winter Games Coalition plan to meet with International Olympic Committee (IOC) officials and representatives of the United States Olympic Committee (IOC) in Beijing to discuss a Reno-Tahoe bid for the 2018 Winter Olympic Games, according to Games Bids. Events United States Events Winter Olympics Tue, 26 Aug 2008 10:26:51 +0100 mglendinning 167715 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167710/nbc-keen-on-the-michael-phelps-ratings-effect US network NBC acquired the rights for the 2009 World Swimming Championship in Rome and for the USA Swimming National Championships from 2009-11. Events United States Broadcast Swimming TV Rights Fri, 22 Aug 2008 09:57:05 +0100 msherlock 167710 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167700/teenagers-not-watching-the-olympics The number of teenagers watching coverage of the Olympic Games is falling, according to Advertising Age. Media United States Audience Data Summer Olympics Thu, 21 Aug 2008 10:23:03 +0100 mglendinning 167700 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167695/espn-to-bid-for-2014-and-2016-rights US network, ESPN, is interested in acquiring the television rights to the 2014 and 2016 Olympics, according to The New York Times. Media United States Summer Olympics TV Rights Wed, 20 Aug 2008 10:58:32 +0100 mglendinning 167695 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167691/stats-and-nfl-agree-new-data-deal Leading sports information provider, STATS LLC, has extended its relationship with the National Football League (NFL) to become the exclusive domestic provider of real-time NFL play-by-play, scoring data and statistics. Media United States American Football Broadcast Services Wed, 20 Aug 2008 10:44:04 +0100 mglendinning 167691 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167690/low-ratings-for-pga-tour Golf is suffering declining US TV ratings, with drops in viewing for the British Open and the PGA Championship. Media United States Audience Data Golf Wed, 20 Aug 2008 10:42:06 +0100 mglendinning 167690 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167686/nba-to-stream-games-live-to-local-markets The National Basketball Association (NBA) has announced plans to stream live games to local markets on the internet, according to Sports Business Journal. Media United States Basketball Internet Tue, 19 Aug 2008 10:17:13 +0100 mglendinning 167686 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167682/study-criticises-ioc-sponsorship-policies A new study by public-interest group, Commercial Alert, has highly criticised the marketing and advertising of junk foods, sodas, fast-food chains and alcoholic beverages at the Olympic Games. Marketing United States Sponsorship Summer Olympics Mon, 18 Aug 2008 10:27:02 +0100 mglendinning 167682 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167677/nbc-s-multi-media-coverage-is-ratings-hit US broadcaster, NBC, has reported ‘phenomenal’ ratings for its multi-media coverage of the 2008 Beijing Olympics, according to UK newspaper, the Guardian. Media United States Audience Data Summer Olympics Fri, 15 Aug 2008 10:54:21 +0100 mglendinning 167677 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167676/cbs-agree-15-year-deal-for-sec-rights US television network, CBS, has agreed a 15-year extension with the Southeastern Conference (SEC) for the rights to broadcast SEC football and basketball games. Media United States Basketball Football Soccer TV Rights Fri, 15 Aug 2008 10:53:11 +0100 mglendinning 167676 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167666/phelps-boost-for-sponsors US swimmer, Michael Phelps success in the pool is expected to make him one of the most valuable athletes in the world. Marketing United States Sponsorship Summer Olympics Swimming Thu, 14 Aug 2008 11:11:32 +0100 mglendinning 167666 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167663/ua-signs-73-million-rights-deal Colligate marketing agency, ISP Sports, has acquired the multimedia rights for the University of Arkansas (UA) in a ten-year, $73 million deal. Media United States Track And Field TV Rights Thu, 14 Aug 2008 10:58:26 +0100 mglendinning 167663 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167648/nbc-s-coverage-of-olympic-opening-breaks-viewing-records US network, NBC’s coverage of the opening ceremony of the Olympic Games, attracted an average of 34.2 million viewers – the largest television audience for the network since the Super Bowl. Media United States Audience Data Summer Olympics Mon, 11 Aug 2008 11:33:22 +0100 mglendinning 167648 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167624/mlb-s-2016-return-in-doubt Major League Baseball (MLB) will not suspend its season to allow the game’s leading players to compete at the Summer Olympics, Reuters reports. Events United States Baseball Summer Olympics Thu, 07 Aug 2008 11:05:42 +0100 mglendinning 167624 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167622/espn-acquires-racing-live-com US cable television network, ESPN, has acquired motor racing website Racing-Live.com, which covers Formula 1, Moto GP & Superbike, Rally, off-road Rallies, Endurance Sports-Cars and Kart racing. Media United States Internet Motor Racing Thu, 07 Aug 2008 11:00:46 +0100 mglendinning 167622 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167609/university-of-michigan-signs-86m-rights-deal Collegiate marketing, licensing and media company, IMG College, has agreed a 12-year, $86 million deal with the University of Michigan for the media rights to the college’s athletic programme, according to Sport Business Journal. Media United States TV Rights Tue, 05 Aug 2008 10:49:50 +0100 mglendinning 167609 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167604/lpga-seeks-4m-sponsor The Ladies Professional Golf Association (LPGA) is seeking a $4 million-a-year sponsor for the eight-tournament series it hopes to broadcast on network television in 2010, Sport Business Journal reports. Marketing United States Golf Sponsorship Tue, 05 Aug 2008 10:40:41 +0100 mglendinning 167604 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167601/cvc-no-plans-to-sell-f1-stake Formula One's commercial right owner, CVC Capital Partners, has denied claims that it plans to sell the sport in the near future. Media United States Finance Motor Racing Mon, 04 Aug 2008 11:07:08 +0100 mglendinning 167601 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167565/nfl-to-stream-live-broadcasts The National Football League (NFL) has said it will stream live broadcasts of its Sunday night football games from September. Media United States American Football Internet Mon, 28 Jul 2008 11:37:03 +0100 mglendinning 167565 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167543/usoc-ioc-file-ticketing-lawsuits The United States Olympic Committee (USOC) and the International Olympic Committee (IOC) have filed two lawsuits against XL&H, Ltd., also known as Xclusive Leisure and Hospitality, for using the Olympic trademarks to deceive the public, according to Around the Rings. Marketing United States Summer Olympics Ticketing Thu, 24 Jul 2008 10:13:56 +0100 mglendinning 167543 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167529/espn-website-breaks-sports-streaming-record American cable television network, ESPN, said its broadband service, ESPN360.com, recorded over three million video streams of live sports during June – its highest ever traffic. Media United States Football Soccer Golf Internet Tue, 22 Jul 2008 10:28:24 +0100 mglendinning 167529 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167528/goltv-acquires-rights-for-emirates-cup US network, GolTV, has acquired the exclusive live television rights in North America for the Emirates Cup, for the next three-years from 2008 to 2010. Media United States Football Soccer TV Rights Tue, 22 Jul 2008 10:26:40 +0100 mglendinning 167528 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167508/verizon-and-at-t-agree-olympic-coverage-deal-with-nbc US telecoms companies Verizon and AT&T will show live coverage of the 2008 Olympics Games on their mobile, IPTV and broadband platforms after agreeing distribution deals with US Olympic broadcaster, NBC. Media United States Broadcast Internet Mobile Summer Olympics Fri, 18 Jul 2008 10:21:24 +0100 msherlock 167508 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167507/logan-appointed-new-ceo-of-usatf Doug Logan was appointed as the new CEO of USA Track & Field (USATF), the sport’s governing body in the US. Marketing United States Recruitment Track And Field Fri, 18 Jul 2008 10:20:33 +0100 msherlock 167507 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167503/mlb-to-allow-top-players-to-participate-in-olympics Major League Baseball (MLB) said that it would consider shutting down the league mid-season if Chicago or Tokyo were selected to host the 2016 Olympic Games. Events United States Baseball Thu, 17 Jul 2008 10:33:25 +0100 msherlock 167503 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167487/nbc-looks-to-break-olympic-ad-sales-record US network NBC Universal is expected to generate more than $1 billion in ad revenue during the Olympic Games. Marketing United States Broadcast Summer Olympics Tue, 15 Jul 2008 10:26:24 +0100 msherlock 167487 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167485/university-of-florida-agree-100-million-rights-deal US regional network, Sun Sports, agreed a 10-year, $100 million deal with the University of Florida’s marketing for the university’s media rights. Media United States Broadcast TV Rights Tue, 15 Jul 2008 10:24:41 +0100 msherlock 167485 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167482/university-of-montana-and-learfield-sports-agree-new-deal The University of Montana has extended its contract with sports marketing company, Learfield Sports for nine-years, until 2017. Marketing United States Broadcast Internet Sponsorship Tue, 15 Jul 2008 10:16:00 +0100 msherlock 167482 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167464/yahoo-turner-sports-forge-online-partnership US broadcaster Turner Sports and Yahoo agreed a new partnership that will see Turner provide video and text content to Yahoo’s online NBA, golf and NASCAR channels. Media United States Basketball Golf Internet Motor Racing Fri, 11 Jul 2008 10:30:58 +0100 msherlock 167464 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167461/us-sport-greener-than-european-sport The popular image of the US as a reckless polluter is challenged in a new report from SportBusiness Group. The report, entitled Sustainable Sport, claims that in fact US sport is much more environmentally aware and active than its European counterparts. Marketing Europe United States Event Management Sports Governance Thu, 10 Jul 2008 10:38:59 +0100 msherlock 167461 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167457/caa-sports-and-gestifute-enter-global-football-partnership American agency CAA Sports and Portuguese agency Gestifute formed a new partnership around their football talent businesses. Marketing Portugal United States Agencies Football Soccer Thu, 10 Jul 2008 10:18:39 +0100 msherlock 167457 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167456/nba-to-reveal-best-practice-at-leaders-in-football The NBA, one of the most successful sports marketing organisations in the world, will address senior executives at Leaders in Football with Scott O’Neill, Senior VP of Sales and Marketing flying in to deliver a keynote presentation. Events United Kingdom United States Basketball Football Soccer Thu, 10 Jul 2008 10:15:45 +0100 msherlock 167456 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167453/eight-days-worth-of-olympic-coverage-per-day-on-nbc American network NBC will show more hours of coverage of the Beijing Olympics than of all previous summer Olympics combined – an average of 212 hours per day across 12 different platforms. Media United States Broadcast Summer Olympics TV Rights Wed, 09 Jul 2008 10:35:10 +0100 msherlock 167453 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167451/pvh-announces-new-indycar-firestone-indy-lights-sponsorships Phillips-Van Heusen Corporation (PVH) brand IZOD has been named official apparel of the IndyCar and Firestone Indy Lights motor-racing series’, and the Indianapolis Motor Speedway. Marketing United States Motor Racing Sponsorship Wed, 09 Jul 2008 10:28:05 +0100 msherlock 167451 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167440/anheuser-busch-extends-chicago-cubs-mlb-marketing-partnerships American brewer Anheuser-Busch renewed marketing deals with Major League Baseball (MLB) team the Chicago Cubs, and the Chicago-based broadcaster of Cubs matches, WGN-TV. Marketing United States Baseball Sponsorship Mon, 07 Jul 2008 10:14:26 +0100 msherlock 167440 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167406/motogp-secures-cbs-and-nbc-broadcasts-over-summer Dorna Sports agreed deals with US broadcasters CBS Sports and NBC to broadcast coverage of MotoGP across the United States this summer. Events United States Motorcycling TV Rights Tue, 01 Jul 2008 10:56:20 +0100 mglendinning 167406 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167402/universal-sports-available-to-13m-households US broadcaster, Universal Sports (formerly World Championship Sports Network) claims to be available to more that 13 million households following a series of launches in the US. Media United States Broadcast Tue, 01 Jul 2008 10:48:30 +0100 mglendinning 167402 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167377/pga-tour-will-feature-1m-kodak-challenge The Eastman Kodak Company (Kodak) and the PGA Tour have announced a new competition, the Kodak Challenge, taking place during the 2009 season, which will see one player walk away with a $1 million prize. Marketing United States Events Golf Fri, 27 Jun 2008 09:51:17 +0100 mglendinning 167377 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167374/2016-bidding-cities-highlight-green-credentials The leading candidate cities for the 2016 Summer Olympic Games have made fresh moves to highlight the green credentials of their respective bids. Events Japan United States Summer Olympics Thu, 26 Jun 2008 11:04:52 +0100 mglendinning 167374 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167369/nbc-universal-names-new-vp-of-business US network, NBC Universal Sports & Olympics, have promoted Wendy Bass to Vice President of Business Affairs. Media United States Recruitment Thu, 26 Jun 2008 10:02:32 +0100 mglendinning 167369 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167353/birmingham-alabama-to-bid-for-2020-olympic-games The Mayor of Birmingham, Alabama has said that he is putting together a committee to bid for the 2020 Olympic Games. Events United States Event Management Summer Olympics Mon, 23 Jun 2008 10:47:57 +0100 msherlock 167353 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167352/nissan-launches-us-athletics-sponsorship-programmes Automobile manufacturer Nissan has been named official sponsor of the 2008 USA National Track & Field Team. Marketing United States Sponsorship Track And Field Mon, 23 Jun 2008 10:43:25 +0100 msherlock 167352 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167350/nbc-notre-dame-extend-television-rights-deal-to-2015 US broadcaster NBC renewed its TV rights deal for Notre Dame University’s American Football team home matches until 2015. Media United States American Football Broadcast TV Rights Mon, 23 Jun 2008 10:41:00 +0100 msherlock 167350 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167002/nbc-acquires-majority-stake-in-wcsn NBC Universal has acquired a majority stake in Los Angeles-based online and cable sports network, World Championship Sports Network (WCSN). Media United States Broadcast Finance Tue, 17 Jun 2008 10:47:02 +0100 msherlock 167002 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167000/team-high-road-gets-new-sponsor Outdoor clothing manufacturer, Columbia Sportswear Company agreed a three-year sponsorship deal with professional cycling team, Team High Road, until 2010. Marketing United States Cycling Sponsorship Tue, 17 Jun 2008 10:43:40 +0100 msherlock 167000 at http://www.sportbusiness.com http://www.sportbusiness.com/news/167005/bnp-paribas-signs-as-title-sponsor-of-2008-taste-of-tennis BNP Paribas agreed a deal to title sponsor the 2008 Taste of Tennis, an event produced by AYS Sports Marketing. Events United States Sponsorship Tennis Tue, 17 Jun 2008 10:11:35 +0100 msherlock 167005 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166997/aso-to-announce-aeg-marketing-partnership The Amaury Sport Organisation (ASO), the owner and organiser of the Tour de France, is set to announce a marketing partnership with AEG, the organiser of the Amgen Tour of California later today. Marketing United States Cycling Event Management Events Mon, 16 Jun 2008 10:53:18 +0100 mglendinning 166997 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166995/university-of-nebraska-img-college-sign-112-5m-rights-deal The University of Nebraska Board of Regents has approved a 13-year multimedia rights deal between the university’s athletics department and IMG College, worth $112.5 million ($109 million guaranteed). Media United States Track And Field TV Rights Mon, 16 Jun 2008 10:41:02 +0100 mglendinning 166995 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166994/nba-com-sets-web-record NBA.com, the website of the National Basketball Association (NBA), has recorded the largest ever-number of hits for a sports website. Media United States Basketball Internet Mon, 16 Jun 2008 10:27:48 +0100 mglendinning 166994 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166977/espn-riding-high-according-to-george-bodenheimer ESPN President George Bodenheimer said "the entire pie to sports consumption is growing ... and ESPN is continuing to ride that wave." Media United States Broadcast Finance TV Rights Thu, 12 Jun 2008 11:01:59 +0100 msherlock 166977 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166960/emirates-to-sponsor-breeders-cup-turf Emirates Airline and Breeders’ Cup Limited agreed a sponsorship deal for Emirates, the Dubai-based international airline, to become title sponsor of the $3 million Breeders’ Cup Turf at the Breeders’ Cup World Championships. Marketing United States Horse Racing Sponsorship Tue, 10 Jun 2008 11:37:07 +0100 msherlock 166960 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166959/versus-secures-tour-de-france-rights US cable sports network, Versus, extended its deal with the Amaury Sport Organisation for the exclusive US TV rights for the Tour de France, for five years until 2013. Media United States Broadcast Cycling TV Rights Tue, 10 Jun 2008 11:22:24 +0100 msherlock 166959 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166955/mp-silva-opens-new-office-in-miami MP & Silva's new office in Miami will oversee the agency’s operations in North America, Central America, South America, and the Caribbean. Media United States Agencies Broadcast Football Soccer TV Rights Tue, 10 Jun 2008 09:50:40 +0100 msherlock 166955 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166949/chelsea-fc-teams-up-with-caa Chelsea Football Club teamed up with the sports division of sports and entertainment agency CAA (Creative Artists Agency). Marketing United Kingdom United States Agencies Football Soccer Mon, 09 Jun 2008 10:58:39 +0100 msherlock 166949 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166933/ioc-chooses-four-cities-for-2016-olympics-doha-loses-out The International Olympic Committee selected Chicago, Madrid, Rio de Janeiro and Tokyo as candidate cities for the 2016 Olympic Games. Doha missed out on selection, while Madrid and Tokyo appear the cities to beat in the early running. Events Azerbaijan Brazil Czech Republic Japan Qatar Spain United States Summer Olympics Thu, 05 Jun 2008 10:58:14 +0100 msherlock 166933 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166935/la-lakers-agree-sports-chalet-deal NBA team Los Angeles Lakers signed a three-year exclusive sponsorship deal with sportswear retailer Sports Chalet. Under the deal Sports Chalet becomes the ‘Official Sporting Goods Retailer of the Los Angeles Lakers.’ The deal will start next season. Marketing United States Basketball Sponsorship Thu, 05 Jun 2008 10:50:12 +0100 msherlock 166935 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166928/nhl-agrees-new-deals-with-tsn-anheuser-busch The National Hockey League has signed deals with TSN, for media rights in Canada, and with Anheuser-Busch Cos Inc, for Bud Light to remain the league’s official beer. Media Canada United States Broadcast Ice Hockey Sponsorship Wed, 04 Jun 2008 11:03:37 +0100 msherlock 166928 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166919/major-league-baseball-loses-out-to-fantasy-league The US Supreme Court has refused Major League Baseball’s appeal to overrule the Court of Appeals finding; leaving fantasy leagues free to exploit player data and statistics without licence. Media United States Baseball Law Technology Tue, 03 Jun 2008 11:04:38 +0100 mglendinning 166919 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166912/rbs-to-sponsor-usga Financial services group, the Royal Bank of Scotland (RBS), has signed as a corporate partner of the United States Golf Association (USGA). Events United States Golf Sponsorship Mon, 02 Jun 2008 10:46:30 +0100 mglendinning 166912 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166904/nfl-sells-40-000-wembley-tickets-in-90-minutes American Football’s NFL said it has sold the first 40,000 tickets for its second regular-season match in London in 90 minutes. Events United Kingdom United States American Football Event Management Ticketing Fri, 30 May 2008 11:04:26 +0100 msherlock 166904 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166884/us-looks-set-to-bid-against-england-for-2018-world-cup The United States looks set to bid against England for the 2018 World Cup with US Soccer President, Sunil Gulati, saying: “We will be making a decision in the next two or three months, but we are looking very seriously at it.I can't think of any reasons why we wouldn't bid for the tournament.” Events United States Football Soccer Thu, 29 May 2008 09:40:58 +0100 msherlock 166884 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166885/microsoft-to-sponsor-major-league-soccer-team Microsoft agreed a five-year sponsorship deal with new Major League Soccer (MLS) team, Seattle Sounders FC, worth a reported $20 million. Marketing United States Football Soccer Sponsorship Thu, 29 May 2008 09:30:34 +0100 msherlock 166885 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166881/mtv-nbc-team-up-to-expand-the-action-sports-tour MTV Networks Music Group, a division of Viacom's MTV Networks, and US network NBC Sports agreed a strategic partnership to expand the Action Sports Tour. Media United States Broadcast Event Management Thu, 29 May 2008 09:24:06 +0100 msherlock 166881 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166873/miller-brewing-extends-sponsorship-of-dallas-cowboys US brewer, the Miller Brewing Company extended its sponsorship deal with American Football franchise, the Dallas Cowboys, for 12 years until 2020. Marketing United States American Football Sponsorship Wed, 28 May 2008 09:38:48 +0100 msherlock 166873 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166848/new-york-yankees-to-sign-nike-sponsorship-deal The New York Yankees have agreed in principle to a new five-year sponsorship agreement with sportswear manufacturer Nike, beginning in 2009, that will end the team’s 11-year relationship with Adidas. Marketing United States Baseball Thu, 22 May 2008 10:24:13 +0100 mglendinning 166848 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166844/cbs-to-launch-college-sport-ad-network American media conglomerate, CBS Corporation, is set to launch an online ad network focusing on college sports. Marketing United States American Football Broadcast Thu, 22 May 2008 09:12:42 +0100 mglendinning 166844 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166838/setanta-and-fox-acquire-england-fa-football-rights-in-us Fox Soccer Channel (FSC) and Setanta Sports have acquired broadcast rights in the United States for the English FA Cup and England’s national football team matches in a four-year deal with the English FA. Events United States Football Soccer TV Rights Wed, 21 May 2008 10:19:43 +0100 mglendinning 166838 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166836/coca-cola-renews-partnership-with-special-olympics Soft drink manufacturer, the Coca-Cola Company, has renewed its partnership with the Special Olympics in a four-year deal, from 2008 to 2011. Events United States Sponsorship Summer Olympics Wed, 21 May 2008 09:24:53 +0100 mglendinning 166836 at http://www.sportbusiness.com http://www.sportbusiness.com/news/166832/pittsburgh-to-host-first-marathon-since-2005 American city Pittsburgh is to host a marathon in 2009, five years after the city’s marathon, which had been run since 1985, was discontinued. Events United States Events Tue, 20 May 2008 10:45:29 +0100 mglendinning 166832 at http://www.sportbusiness.com