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London 2012 News

London 2012 Olympics News: Follow all the Olympic news in the build up to the 2012 Olympic Games in London on SportBusiness.com.

London 2012 spectacle to be unaffected by economic downturn - 03 Jul 2009

Sebastian Coe, chair of the London 2012 Olympics organising committee has said the economic downturn will have no effect on the Olympic spectacle that is planned for the 2012 Games.

London 2012 organisers seal Olympic Village deal - 23 Jun 2009

The organisers of the London 2012 Olympics have completed a deal to sell almost half of the housing units in the Olympic Village after the Games.

IOC happy with London 2012 preparations - 24 Apr 2009

The International Olympic Committee Co-ordination Commission for the London Olympics in 2012 has said it is “greatly impressed” with the city’s preparations for the Games.

Cadbury, Trident agree London 2012 deals - 12 Mar 2009

The London 2012 Olympics has agreed new sponsorship deals with confectionery maker Cadbury and chewing-gum brand Trident.

UK Govt urged to seek London 2012 security assistance - 11 Mar 2009

The UK’s House of Lords has recommended the country’s government “urgently” seek the help of the EU and NATO to protect the London Olympics from terrorist action.

London 2012 'tier one' sponsor facing bankruptcy - 15 Jan 2009

Canadian telecommunications firm Nortel, one of the ‘tier one’ sponsors of the London Olympics, has filed for bankruptcy protection.

UK Government agree £50million bailout for London 2012 - 03 Dec 2008

The UK Government said last night that it had “reached the very limit” of public investment in Olympic sport after agreeing a new £50 million funding deal for London 2012 athletes.

Sainsbury’s to raise £79m for London 2012 - 07 Nov 2008

Supermarket chain, Sainsbury’s, is in talks with the UK Government to help to plug a £79 million hole in the London 2012 elite athletes funding programme, according to UK newspaper, The Times.

London 2012 Olympics minister meets Rio’s Mayor-elect - 06 Nov 2008

Rio de Janeiro’s new Mayor-elect, Eduardo Paes, and State Secretary for Sports and Leisure, Marcia Lins met with Tessa Jowell MP, the UK Minister with responsibility for the London 2012 Olympic and

London 2012 legacy under threat - 31 Oct 2008

President of the International Olympic Committee (IOC), Jacques Rogge, has told the BBC that London 2012's main stadium does not need an athletics legacy.

London 2012 launch mascot tender - 27 Oct 2008

The London Organising Committee of the Olympic Games (LOCOG) has put out to tender the rights to design the mascots for the 2012 Summer Olympic Games.

London 2012 plan giant auction - 21 Oct 2008

Organisers of London 2012 plan to recoup millions of pounds from the cost of hosting the Summer Olympic Games by auctioning off temporary arenas and swimming pools, according to UK press reports.

Cadbury supports London 2012 - 20 Oct 2008

The deal, which will be effective immediately, gives Cadbury the designation of official confectionery and ice cream supporter for London 2012, and rights to use the London 2012 marks on product as we

£95m contingency funds released for London 2012 - 16 Oct 2008

The UK government released £95 million of contingency funds on Wednesday to keep work on the London 2012 athletes' village on track, Reuters reports.

London 2012 Village faces £250m shortfall - 09 Oct 2008

London 2012 Olympic chiefs have said that they are facing a £250 million shortfall in funding for the athletes village as a result of the economic crisis.

London 2012 `invigorating` job market - 02 Oct 2008

The 2012 London Olympics is invigorating the sports jobs market, creating competition for private sector professionals.

New London 2012 venue - 12 Aug 2008

Hadleigh Farm in Essex will host the competition after a change in requirements for the sport meant the Weald Country Park, also in Essex, was not considered to meet the technical requirements.

London 2012 signs seventh Tier One Partner - 31 Jul 2008

Under the deal, Nortel will be known as the Official Network Infrastructure Partner and the fourth Sustainability Partner for London 2012.

London 2012 bosses cost taxpayer £87m - 23 Jul 2008

According to UK newspaper, The Times, the CLM’s fee accounted for 15 per cent of the £563 million spent by the Olympic Delivery Authority (ODA) in the previous financial year.

BP signs up as London 2012 Tier One Partner - 04 Jul 2008

Under the deal, estimated to be worth in excess of £50 million, BP will become the Official Oil and Gas Partner and a Sustainability Partner.

London 2012 organisers deny $500m media centre finance problems - 01 Jul 2008

On Monday, The Times picked up a report in Estates Gazette that developers Carillion and Igloo, who are expected to contribute up to half the cost of the project, would require taxpayers money to comp

IOC “greatly impressed” by London 2012 progress - 23 May 2008

After being asked to give London's progress a mark out of 10 following tours of the Olympic Park site, the chairman of the IOC's Coordination Commission, Denis Oswald, said: “I would say 9.75, nobod

IOC to check on London 2012 progress - 20 May 2008

During the visit the Co-ordination Commission will tour Olympic sites, receive briefings of progress over the last year and meet the main London 2012 project leaders.

City financial expert to scrutinize London 2012 costs - 16 May 2008

An advisor to the Mayor told the press:“Boris will be looking for high-priced help, such as a top City accountant or investment banker, to determine what really needs money spent on and what doesn

BT appoints ambassador team for London 2012 - 16 Apr 2008

The team of ambassadors will be led by the double Olympic gold medallist and track and field athlete, Dame Kelly Holmes and their role will be to inspire BT’s 100,000 employees and millions of custo

London 2012 costs spiral - 09 Apr 2008

The rise is understood to be the result of a last-minute attempt by contractor Balfour Beatty, to increase its price.

BT confirmed as London 2012 sponsor - 05 Mar 2008

The company’s participation has been something of an open secret in recent months but the deal was announced by The London Organising Committee of the Olympic and Paralympic Games (LOCOG) earlier to

BA to sponsor London 2012 - 06 Feb 2008

The deal combines marketing rights to London 2012 and flights for Britain’s Olympic and Paralympic athletes to the Beijing Games and the 2010 Olympics in Vancouver.

British Airways expected to become London 2012 sponsor - 04 Feb 2008

Reports indicate that BA is reportedly looking to become an official tier one partner of the games after ending its sponsorship of the London Eye earlier this month.

BT lines up London 2012 sponsorship - 25 Jan 2008

The Evening Standard reported that the company is in exclusive talks with London Organising Committee (LOCOG) marketing chiefs over a deal, which is thought to be worth around £80 million

Cost of London 2012 ‘could’ rise again - 10 Dec 2007

The report comes as Olympics minister Tessa Jowell will make a written statement to the House of Commons detailing how the how the £9.3 billion budget will be spent.

Deloitte agrees London 2012 sponsorship deal - 05 Dec 2007

The deal sees Deloitte become the official professional services supporter of the games with the right, from January 2009, to use the London 2012 marks, as well as the right to Team GB and Paralympics

UK government to reveal London 2012 budget plans - 05 Dec 2007

The Olympics minister, Tessa Jowell, is expected to use a scheduled Commons appearance on Monday to update parliament for the first time since the revised budget was announced in March.

London 2012 unveils Olympic Stadium - 08 Nov 2007

The design by architects HOK Sport features a ‘stadium bowl’ holding 25,000 permanent seats, surrounded by 55,000 demountable seats that will taken away after the Games.

Diageo could be on starting line for London 2012 deal - 07 Nov 2007

According to UK media reports the company, which owns amongst other brands Smirnoff and Guinness has entered negotiations with the London 2012 commercial team

Phone companies battle for London 2012 deal - 08 Oct 2007

According to UK media reports, an agreement is expected to be signed within the next few weeks.

London 2012 announce adidas as Tier One Partner - 21 Sep 2007

The deal with adidas will see the sportswear company receive marketing and licensing rights to London 2012, providing kit for the British Olympic Association and British Paralympic Association in Vanc

London 2012 to provide £2 billion tourism boost - 18 Sep 2007

The headline figure forms part of a new report called ‘Winning: A Tourism Strategy for 2012 and Beyond,’ drawn up with VisitBritain and Visit London, and published by the Tourism Minister Margaret

London 2012 could boost UK tourism to the tune of £3bn - 06 Sep 2007

The UK could outperform global tourism growth by 50 per cent in the four years before and after the 2012 Olympic Games, according to the report, with a potential extra 6.6 million visitors to the coun

London 2012 reported set to announce new sponsor - 06 Sep 2007

The Guardian reports that an announcement could be made this month.

London 2012 extends sponsorship offering - 23 Aug 2007

It has confirmed a ‘clothing and homeware’ has been added to the tier one categories, bringing the total to six.

LONDON 2012 TO GET THE POWER - 11 Jul 2007

The French-owned power firm, which supported both the London and Paris bids to host the Games, would follow UK bank Lloyds TSB into the exclusive club of sponsors expected to pay some £80 million for

LLOYDS TSB APPOINTS SALLY HANCOCK AS LONDON 2012 PARTNERSHIP DIRECTOR - 05 Jul 2007

Reporting to Nigel Gilbert, Group Marketing Director, Hancock will be responsible for the strategic development and delivery of Lloyds TSB’s sponsorship of the London 2012 Olympic and Paralympic Gam

ROGGE PRAISES LONDON 2012 PROGRESS - 14 Jun 2007

IOC inspectors will conclude a three-day visit to London today and will report on their findings.

MAYOR SLAMS LONDON 2012 VIDEO - 07 Jun 2007

According to the BBC website, Livingstone said the designer should not be paid for the "catastrophic mistake". "Who would go into a firm like that again and ask them to do that work.

LONDON 2012 UNVEILS BRAND IDENTITY - 05 Jun 2007

The brand identity, created by the London-based design consultancy Wolff-Olins, was unveiled at a start-studded presentation led by LOCOG chairman Lord Coe and LOCOG CEO, Paul Deighton, attended by lu

ESA TAKES UP THE LONDON 2012 BATON - 05 Jun 2007

With speculation rife surrounding the identities of the remaining Tier 1 partners teamed with the IOC’s impending visit to London in a fortnight’s time, the stage is perfectly poised for a content

LONDON 2012 WILL BE ON TIME AND ON BUDGET - 18 May 2007

"It's one of the highest profile and most complex projects in the world but it has the fundamental issue that there is only one date and therefore we don't miss that date," he said.

LONDON 2012 PLEDGES TO CONNECT WITH KIDS ONLINE - 25 Apr 2007

Speaking at the opening day of general sessions at the prestigious SportAccord conference in Beijing earlier today, he told an audience of world sports leaders that today’s youngsters faced an array

LONDON 2012 BREAKS DUCK WITH LLOYDS TSB - 14 Mar 2007

Industry sources suggest the bankers have paid around £80 million for partnership, the first of a number of Tier 1 deals which will also cover categories including insurance, telecommunications, auto